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Best Book Hashtags for Promoting Authors, Books, and Publishers on Instagram
Book-promoting hashtags require some trial and error, but don't despair! Instead, gain an edge using specific hashtags and general principles.
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How to Promote Your Book Trailer on YouTube by Optimizing Keywords
Time to swallow a bitter pill: book trailers don’t get much attention on YouTube. Can optimization help solve this problem?
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How Well Are Publishing Companies Using YouTube Keywords? 3 Stats for 4 Companies and More
The right YouTube keywords in your video title and tags optimize the searchability of your videos in an industry that underuses keywords.
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The Rule of Thirds: Could Book Publishing Be as Easy as One…Two…Three?
Does the rule of thirds that governs social media marketing really correspond with a publishing house's follower count?
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5 Ways Publishers Use Imperatives in Instagram Captions
Placement and creativity make all the difference when publishers use calls to action on Instagram.
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Ideal Facebook Post Length for Publishing Companies
Why aren't publishing companies following industry standards for ideal Facebook post lengths?
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Writing Captions: Are Questions the Answer?
Motivate your readers on Instagram to respond with variety of creative questions.
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A Page Out of Our Book: Influencers and Book Publishing Social Media
Publishing houses navigate a tricky blend of professionalism and authenticity when using influencers and first-person pronouns.
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Do Pinterest Board Descriptions in Publishing Actually Work?
Despite the buzz, quality and quantity might trump board descriptions for book publishers on Pinterest.
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